Meta Search
Generally speaking, metasearch engines aggregate results from various search engines. Meta search engine is the general name of online sales channels that collect information about the prices of accommodation facilities and the availability of rooms.
The Meta Search Engine allows people who want to stay to see and compare offers from different online sales channels, including your property's official website, in one place.
When the visitor clicks on the price directly through the metasearch engine site, the potential guest falls into the property's booking engine.
Among the generally known Meta Search Engines, Trivago, Google Hotel Ads, TripAdvisor, Kayak come to the fore.
Users who want to stay can easily see prices, availability on the date of stay in metasearch engines and can compare prices.
Since they can see the prices on the same screen, they prefer which seller to buy from. In addition, metasearch platforms allow users to use Google organic search, Google maps,
It allows you to show the prices and promotions on the portals and services it consults most frequently, such as TripAdvisor reviews.
Trivago is a search comparison site used to compare many hotel deals and promotions.
